With over 30 years’ experience in concert promotion and event work Ewen has worked with major promoters including Michael Coppel, Paul Dainty, Michael Chugg and Live Nation making Ewen a valuable member of the Cedar Mill Group team.

Ewen has worked on major tours including Pink, Bruno Mars, Taylor Swift, Fleetwood Mac, Paul McCartney, Rolling Stones, Michael Jackson and the last four U2 stadium tours amongst many more. Festivals have included the V-festival and Download.

Prior to concerts, Ewen worked with the Coca-Cola Company, devising and implementing Coca-Cola partnered activations across several key brands including Coca-cola, Powerade, Sprite and Diet Coke. Key activations included the 2000 Sydney Olympic consumer program, 2004 Olympic Torch Relay, AFL & NRL finals from 2001 to 2006, World Cup appearances for the ARU & FFA and site activation at the Australian Open Tennis annually from 2001 to 2007.